Waytrails: About Us
meet the Waytrails Team
Rory Forsyth
Co-founder and Chief Executive of Waytrails. He was Chief Executive of the Western Front Way from 2016 - 2023 before founding Waytrails. Rory specialises in product development, company strategy and brand advancement. He believes places are more impactful if experienced in person and enjoys endurance style running events.
Kim Hay
Co-founder of Waytrails and Head of Marketing and Communications. Kim develops and delivers the digital, analytical and brand building side to the brand. She wanted to develop trails that maximise both the physical and cultural experiences of trail travel.
Richard Mayon-White
Richard is the Logistics Director for Waytrails. He has been managing director and founder of several companies in the expedition, exploration, and adventure travel sectors. He specialises in strategic business development, operations & logistics. He strongly believes in experiential travel and exploration.
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Why Choose WayTrails?
Discover the World’s Most Inspiring Trails with Stories, Free GPX Downloads, and Expert Itineraries.
At WayTrails, we’re passionate about discovering and sharing inspiring trails, but we know how frustrating it can be to spend hours searching the internet for ideas. That’s why we set out to uncover the world’s most remarkable trails—ones that not only captivate with their beauty but also come alive with incredible stories.